Welcome to the O’Brien Media Insider – Your Go-To for Digital Insights and Business Know-How
The O’Brien Media Insider is your behind-the-scenes look at all things digital, creative, and business-focused. From web design trends and SEO tips to small business insights and local Swindon highlights, our blog covers a bit of everything – just like we do at O’Brien Media.
Whether you’re a client, collaborator, or curious visitor, this is the place to catch up on the latest from our team, explore practical advice, and get inspired to grow your digital presence. Dive in and see what’s new!
At the start of 2025, we published a blog post looking at how much a web designer should cost. Now, as we prepare for a new year (and new possibilities), we’re revisiting that discussion with an eye on what’s next.
Search engines and AI tools are changing how businesses are found online. With AI assistants and evolving search technology, it’s more important than ever that your website is ready to be discovered, understood, and trusted by both people and modern search systems.
At O’Brien Media, we provide Social Media Marketing services in Swindon that help small businesses save time, stay visible online and build a stronger brand presence across the platforms that matter.
Behind every WordPress website is PHP – the scripting language responsible for processing requests, generating pages, and powering everything from contact forms to online shops. While it’s largely invisible to visitors, PHP plays a critical role in how secure, fast, and reliable your website is.
If you’ve been paying attention to search lately, you’ve probably noticed something different. Google results look less familiar. Answers appear instantly. AI summaries sit at the top of the page. Fewer clicks seem to reach traditional websites.
But when delivery slips, it’s rarely obvious at first. Messages start landing in spam, confirmations go missing, or follow-ups don’t get replies. One of the biggest drivers behind that is your sender reputation – the trust signals mailbox providers (especially Gmail) use to decide where your email should go.
The Internet Archive Wayback Machine Link Fixer is a WordPress plugin designed to tackle that problem head-on. It works quietly in the background to combat “link rot” – the gradual decay of links as pages are moved, changed, or taken down – while also building a long-term archive of your content in the Internet Archive’s Wayback Machine.
If your website runs on WordPress, upgrading to version 6.9 should definitely be on your to-do list – but, just like upgrading your computer from Windows 10 to Windows 11, it’s something you’ll want to plan and check carefully first.
If you visit the O’Brien Media office, you’ll usually find at least one Polaroid camera lurking on a shelf or desk – and a little stack of instant prints tucked somewhere nearby.
Almost every website you visit these days throws a cookie pop‑up in your face before you can even start browsing. They’re everywhere – and most of us just click “Accept” to get on with it. But that might be about to change.
